February 06, 2014

Shut Up Sky Mall Magazine - It is what it is Bracelet

Let me start by saying this is one of my all-time most hated expressions. 

It's simple.  It's dumb.  It's too obvious to be a real expression in the first place.  And it makes you sound like an idiot.

But please, Sky Mall Magazine, by all means make this into a piece of jewelry and encourage people to keep saying it!  

As I was looking this item up online to get a link to it, can you even imagine my surprise to discover that there are 43 reviews for this product on the Sky Mall website!?  That means that 43 people out of who knows how many actually paid for this item in earnest, gave it careful consideration, and then took the time to write a review about it.  If I had to guess, I'd bet that only about 5% of online buyers actually post reviews.  Even though I'm totally making that number up, if I'm right that means that something like 1,000 people have actually bought this bracelet!!!

What the hell!?
I feel like I'm taking crazy pills!

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