September 28, 2010


Woooow. This is going to be good for the future self confidence of today's youth.

I ran across this beaut of an ad in Alloy magazine, clothing for today's ill-kempt youth.

According to DUFF is the following:

An abbreviation for 'Designated Ugly Fat Friend'. Often in many large groups of women (usually adolecents) there will be a D.U.F.F. as a means to look better by comparison.

Thankfully until today I'd never heard of this insanely offensive slang term. Godwilling I won't start noticing the expression when I'm out with my friends in the future!

This hurts my heart. Teen author Kody Deplinger might need to go back to the drawing board before expecting to win her first Pullitzer.

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